the varano group

Anyone who knows Boston, knows and loves The Varano Group for their impressive list of seven restaurants and newly launched catering division. Wanting to increase their social media presence, there was a need to create a new logo and identity for the catering division, while also unifying all establishment identities under the Varano brand. The result was that each had their own brand design and posting strategy that was reflective of their individual personality, allure and vibe while integrating strategic design components that payed homage to the founding, parent company. 

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LOGO DESIGN

MOOD + STYLE DESIGN

SOCIAL MEDIA DESIGN

the logo design

the parent company mood + style design

THE VARANO GROUP

PARLR Brand StudioThe Varano Group Streg

the individual mood + style + social media designs

VARANO CATERING

PARLR Brand Studio Varano Group Strega B
PARLR Brand Studio Varano Group Strega B

THE ORIGINAL STREGA

PARLR Brand Studio Varano Group Strega B
PARLR Brand Studio Varano Group Strega B

STREGA WATERFRONT

PARLR Brand Studio Varano Group Strega B
PARLR Brand Studio Varano Group Strega B

STREGA PRIME

PARLR Brand Studio Varano Group Strega B
PARLR Brand Studio Varano Group Strega B

CAFE STREGA

PARLR Brand Studio Varano Group Strega B
PARLR Brand Studio Varano Group Strega B

RINA'S PIZZARIA

PARLR Brand Studio Varano Group Strega B
PARLR Brand Studio Varano Group Strega B

STRIP BY STREGA

PARLR Brand Studio Varano Group Strega B
PARLR Brand Studio Varano Group Strega B

NICO'S RISTORANTE

PARLR Brand Studio Varano Group Strega B
PARLR Brand Studio Varano Group Strega B

let's get started.